Recently I made a few changes to how I had my error pages configured and I starting growing my list faster as a result.
And the best part is that it took less than 2 minutes to make each change.
Want to know how? Then simply hit play below now…
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Lee McIntyre is the founder of Aim Higher Marketing where he shows others how to use honest marketing to build profitable Internet businesses in record time. Subscribe to his newsletter now and receive $239.80 in valuable freebies just for giving it a try!…Visit LeeMcIntyreNewsletter.com now! | |
Last 5 posts by Lee McIntyre
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- Simple Formula For DRAMATIC Business Growth – January 25th, 2010
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Lee McIntyre went from overworked high school teacher to full time marketer in just 56 days from scratch. He is the founder of Get More Momentum where he shows others how to use honest marketing to build profitable Internet businesses in record time.
{ 16 comments… read them below or add one }
Hi Lee,
Just tried it here on your blog…
“Whoops! That Page isn’t Here”
Better hold off on the pint until you’ve added a squeeze page.
Great stuff again!
G
Lee,
Thanks for reminding me to do this. I have to wonder how many visitors we’re losing by not using this method.
I also was intrigued by your use of the extra field in Aweber to track the source of the signups. Makes it easier than creating a new list for each related source.
@Graeme – Ha good shout!!
Grr, I added that page to about 87 sites and forgot the most important one!
Lee McIntyre
Thanks for that great p1ece of advice Lee. I will be implementing this as soon as possible. Enjoy your pint.
Hi Lee,
Great idea, but one question: Why is it that you get so many sign ups from error pages? Normally people only end up on error pages when they follow links which have been broken.
I am surprised that so many people type in the url from scratch. Even then I would expect people to only type the domain name in and not any extension.
Clearly the technique works but there seems to be no logical reason for so much traffic from it.
Thanks for all the great vids recently.
Sam
Great Idea Lee.
What a waste of virtual real estate this has been for all of us not twigging to this sooner.
Lee,
As expected from you, great free info that is actually useful and potentially very lucrative.
Cheers Mate,
Ken.
Thanks for the awesome tip here Lee. Depending on the hosting service you use, it could be different name. Mine for example is error404.html.
Does this work with a wordpress blog ?
@Mitski – I’m not actually sure how you do this with Wordpress but I’ll look now and report back.
@Dr Michael Beck – thanks for the great info! I hadn’t realised that so I appreciate the information. Thank you!
@Sam – I’m going to look at my error logs on Monday to see where most of these errors happen. Most people won’t get this many signups of course BUT you should still look to use this great piece of virtual real estate.
Thank you everyone for the nice comments!
Lee McIntyre
How to locate the “404 Template” (at least based on my own theme):
- Log into WP admin panel (yourbloglocation/wp-admin)
- Select ‘Design’ Tab
- Select ‘Theme Editor’ option
- Locate, down right hand column, 404 Template (404.php) or similar… depending on your particular theme
However! – NOTE!
It won’t be possible to just paste in code for your squeeze page using this method, I wouldn’t imagine, as the 404 ‘content’ is embedded within the settings of your standard blog template.
Be careful when editing
)
Further thoughts?
UPDATE:
Scratch that!
You can just go ahead and paste in the code for your squeeze-page
)
NOTE!
Be sure to use full URLs when referencing images that you’d like to have included in your squeeze page… ie. If your used to uploading an html index file, along with a folder containing your images, then the standard html index file will be unaware of the location of your images.
Make sense?
Any further thoughts?
Graeme
Nice post Lee, and thanks for that! I’d be quite interested to see if many people are visiting any error pages on my sites! And the only way they would be doing so, is typing in the wrong URL from their address bar I think!
But I can help you out with making this work on WordPress blogs! Now, I’m going to do my best to explain this to you guys, and I hope you understand!
1) Head over to your ‘Theme Editor’ in your WordPress Admin.
2) You should have a 404.php template file, if so, copy the entire HTML code from your error page and replace the text found in the .php file! (If you don’t have a 404.php file in your template folder, then just upload a blank 404.php page by opening a text document such as notepad, and saving it as 404.php – If you wanted to, you could paste the HTML into the blank text document, then saving it as 404.php and uploading!)
3) Give it a test by typing in a URL that you know won’t work, and make sure you can see the error page.
So I hope that helps Lee, and all! =)
Thanks
Mark
Hi Lee
Good video and I learned how to use the Aweber extra field from you – so thanks for that!
I have been using error pages but only like Filsaime does, by MONETIZING the error page AND with an additional squeeze page option ON the page…
So for example you offer a product at a lower price etc, with an OPTIONAL squeeze page “led into the copy”.
It sseems it is a better way doing it your way though, as it’s a simple case of getting the lead and they are there for (potentially) life… instead of trying to offer a discounted product first
Here’s the example of what I mean:
http://www.ezsellebooks.com/BYEEBrandResaleRights404.html
Thanks again dude, talk soon.
Ray
Hi lee.. Just want to ask about quick fire income..
What is it all about? article marketing? email marketing?
Any investment needed to earn like paying for hosting, domain, auto-responder?
I’m so broke right now that’s why I’m asking if I have to invest more after paying $1 for your quick fire income.
Thank you.
Rinoa
Thanks Lee (and the others who helped out re: Wordpress).
What I thought was amazing was the number of times people must be hitting the 404 page – I guess you wouldn’t have known unless you’d tried this out. It’s pretty shocking (in a good way!) that you are getting such a high proportion of opt-ins from 404 pages.
Many thanks for this tip!
David