Lee McIntyre’s Honest Marketing Blog

The Best $137 I Have Ever Spent!

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The day before the launch of Project New Web and I was sat uploading the zip files to my server and I had a massive panic. I hadn’t realised until that point, but the whole package was 230 MB of original content, and I suddenly became aware that having a LOT of people downloading this huge package in a short space of time might cause me a problem or two!

I spoke to my host, and outlined my sales and traffic projections, and they were pretty much in agreement that the server wouldn’t be able to cope with the amount of traffic coming their way.

They were pretty blunt about it to be honest, and basically told me that the whole thing would melt very fast indeed if I had 100 people downloading 230 MB worth of content at the same time, together with 6,000+ unique visitors hitting my sales page inside just a few hours.

Luckily I was able to pay $137 and hire a brand new super server to take the weight of the downloads.  The sales page stayed where it was, and the downloads were all hastily moved to the platinum service.

Thankfully everything went well, and the server was super fast throughout and no problems were reported.  I’m glad though that I thought about this issue in advance,  as otherwise I’d have 12 JV partners and 100s of customers all sending me angry emails right about now…

And I would probably have lost a bit more hair too!

Has anyone else had server problems at inconvenient times?  And what did you do to minimise the disruption?  Let me know in the comments below… 

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